by gregory davalos

As a lifestyle entrepreneur, Los Angeles native and general man about town--you can bet your bottom dollar i'll be dancing in the desert this time next week. This year i’m teaming up with Reiss to give you an inside look at all the fashionable happenings in and outside of the Coachella Valley Music Festival. 

Partnering with Reiss was a no brainer for me as i’m such an avid believer in stocking my closet with staples that transcend occasion and dress code. While I won’t be wearing a suit during Coachella (believe me if it wasn’t so hot, I would be) I will be channeling my inner, and more casual, Don Draper. From the Harpers Bazzar pool party to the Coachella main stage I’ll be showing you what real festival fashion looks with the help of Reiss, while giving you an inside look the major pop culture celebration that is Coachella. 

Be sure to follow @Reiss and @gregorydava on instagram for live updates from the festival. SEE YOU IN THE DESERT! 

Photography  Robert Terrazas

Photography Robert Terrazas


Blazer: Garth Blazer Waistcoat: Garth Waistcoat Trouser: Garth Trouser Shirt: Island Ecru Striped Long Sleeve